Public Relations Consultants in the UK
Betula Marketing Communications
Whether you are telling them about new products or services, your successes, or just to remind them of who you are and what you do, getting your message across in a professional manner is essential
Woodthorpe Comms
Bethnal Green, East London, London, E2 6DG
Grounded in the belief that effective PR is all about the right contacts, setting realistic expectations and delivering the best possible results, the company draws on diverse PR experience across a
Lisa Preston PR
Winchester, Hampshire, South East England, SO23 8AT
Lisa Preston MCIPR is a senior copywriter and public relations consultant based in Hampshire, with more than 15 years experience in communications, marketing and journalism. She is an excellent,
Media Coach International
Faversham, Kent, South East England, ME13 8QN
The Media Coach is based in London and Brussels. We travel widely to deliver media and presentation training all over the world including the Middle East, Africa and Asia. Our associates deliver
Tea & Cake PR
Farringdon, City of London, London, EC1V 9DR
We are a young, ambitious, growing agency who specialize in consumer PR for fashion, sport and lifestyle brands. Our down to earth, creative and results driven approach is what sets us aside from our
Exact P R
Tooting, South West London, London, SW17 8TG
Exact PR is a specialist food and drink PR agency based in London. Run by an ex-journalist who wrote for the leading food and drinks titles before crossing the fence into PR, at Exact PR we really do
Flint Public Relations
Marylebone, West End, London, W1F 7RD
Flint Public Relations Ltd is a cultural communications agency focusing on profile-raising, brand management and revenue generation. Flint provide a thoroughly professional and creative approach to
The Institute Of Public Relations
Farringdon, City of London, London, EC1V 0PR
Public relations (PR) is the way organisations, companies and individuals communicate with the public and media. A PR specialist communicates with the target audience directly or indirectly through
Sigma Marketing & Advertising Agency
Plymouth, Devon, South West England, PL1 3RE
We think we're a little unusual in this part of the southwest - a real full service agency, capable of providing a complete portfolio of all the marketing and advertising services you'll need in
Conscious Communications
Cambridge, Cambridgeshire, East England, CB4 0WS
Conscious Communications is a Cambridge-based public relations and marketing firm, with a conscience. We combine strategy development and creative execution through external and internal
Langshot Communicatins
Woking, Surrey, South East England, GU24 8HJ
We are a Consumer Leisure PR boutique - based in Surrey, with clients situated all over the UK. Specialising in all aspects of consumer electronics, gadgets/innovation, entertainment/the arts,
People, Words & Pictures
West Bridgford, Nottinghamshire, East Midlands, NG2 7DW
People, Words & Pictures (PWP) Ltd is an award-winning public relations consultancy, providing high quality editorial and strategic communications. Launched in 2008, it is run by director Jonathan
Arc Seven Communications
Frome, Somerset, South West England, BA11 1HR
We offer quality communications counsel to build, enhance and protect the reputation of your organisation. We help our clients succeed because we understand implicitly the direct correlation between
Paskett Public Relations
Derby, Derbyshire, East Midlands, DE1 1EE
Since then it has grown into the UK's leading specialist gardening PR agency, working with household names such as Wilkinson Sword, WOLF-Garten, Briggs & Stratton, Expert Books and Mr. Fothergill's
Taylor Herring PR
Ladbroke Grove, West London, London, W10 6JG
We bridge the gap between social and news media with campaigns that capture the imagination and have everyone reaching for the share button. Founded in 2001 we made our name in media and entertainment
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Some people look for a public relations consultant because they need a specialist to tell their story in an appealing and interesting way. However, generally, the job of a public relations consultant is to create and help brand awareness, building and selling brands, no matter if the brand is you or a company, product, etc. The public relations consultant is also someone, who will connect to potential investors, partners, and customers to promote and sell your brand. Telling the story is just a small part of the entire process a public relations consultant is going through in order to deliver great results. So if you are on the prowl for a public relations consultant and you want to find the right specialist for you, here are some aspects to keep in mind and some ideas that will help you find the best public relations consultant.
Different Types of Public Relations Consultants
You can find a reliable and experienced public relations consultant in three main groups – agency, corporate, or government. To break down the groups or types of public relations consultants even further for you.
Agency Public Relations Consultant
This type of public relations consultant typically works is smaller-sized, mid-sized, or big corporations and agencies. The style of such type of public relations consultant is determined by the experience of the staff of the agency, also the focus of the agency. Such public relation consultant can have a progressive or conservative style of work. The type of clientele of the agency served is also determining the style of the public relations consultant, it is important if it comes to start-ups, larger and established brands, etc. You can work with such public relations consultants on the projects you have and for achieving your goals and aspirations. Depending on their style and particular experience, you can choose the right specialist in their field. Always keep in mind their work and the experience they have gained to the moment you hire them, this will help you understand whether they are a good fit for you or not. Consider their style of work. An agency public relations consultant will usually have a lot of experience in all aspects of PR, from people to client management and everything in between. This is why you can expect this type of public relations consultant to be able to handle all sorts of stressful situations.
Corporate Public Relations Consultant
This type of public relations consultant is someone with a lot of focus and experience in their particular field. This type of public relations consultant tend to know more about a particular area or field than anyone else, a knowledge gained throughout years and years of experience. Such public relations consultant is also expected to have a strong grasp on the industry players, analysts, events. Such public relations consultant has a really good hold on such type of information and a lot of knowledge in the corporate world. In case you choose to hire such public relations consultant, make sure to consider if they will be the right fit for your team considering the specifics of their experience, style of work.
Government Public Relations Consultant
A government public relations consultant differs from most when compared to the other two groups of public relations consultants. This is important to know if you are planning to hire a public relations consultant for your company, as such a person may not be able to jump into the corporate world quickly and easily if they have spent most of their experience in the government sector. In addition, a government public relations consultant will usually be a specialist who uses a language specific to the residents they serve and the goal of their work is usually to help, inform, and educate the public and not that much to make some sort of business. So if you are planning to hire a public relations consultant for a non-government position and for the interests of your private company, you may reconsider the applications of public relations consultants with an experience in a government position only.
The Right Public Relations Consultant Cares for Your Success
In a nutshell, the job of a good public relations consultant is to help you succeed. And every reliable and experienced public relations consultant knows that success is a result of many factors and the combination of the right talent, the right product or service, at the right time. One thing is for sure when it comes to good PR strategies and this is the fact that the best PR campaigns are achieving success mainly because they are backed up by people, who care about the success of the campaign. The centre of this group of people in the public relations consultant. This is why you want to find a public relations consultant who is not simply confident and knowledgeable in what they do, but also care about what they do. A good public relations consultant should understand very well what they are sending out to editors and reporters, the impact this information and stories will have on the many levels of the market, etc.
How to Know a Good Public Relations Consultant?
Besides the above-mentioned signs of a good and experienced public relations consultant, you want to find a professional who is ethical, very inspired and motivated. A good public relations consultant won’t stop when they hit a wall and will think of alternative ways, they are creative. A good public relations consultant is also committed to the respect the journalist community deserves. A good public relations consultant knows very well how to spread your message across the right channels of communication. Finally, a good public relations consultant is someone who approaches your project with enthusiasm and passion.
Always Hire a Professional Public Relations Consultant
Don’t just hire someone who will do a bit of PR work for you just because it will be easier for you or they will ask for less money. Make sure to hire a professional and experienced public relations consultant who knows what they are doing and what is the right way to do their job. This is the best way to make sure you will get to the results you are wanting to achieve.
Different types of public relations consultantsAgency public relations consultant
Corporate public relations consultant
Government public relations consultant
The right public relations consultant cares for your success
How to know a good public relations consultant?
Always hire a professional public relations consultant